Packages
Before setting out on your journey to consistently engage new prospects with your insights and delight clients with your service let's pause. Take stock of the resources available to you, your team and your ability to bring on extra resources. Define where you are now and where you would like to go.
Planning your journey, based on your goals, it’s the first step to a successful marketing strategy and campaign.
It is important to identify your strengths and weakness and have a plan that will achieve the goals that have the highest chance of success. Our strategy session is always the starting point of our clients' journeys and the foundation of a process that produces predictable results.
We design our implementation packages to cater for teams that are looking to focus on their core skills and have our team plan and deliver the work. For teams that are hungry to collaborate but don’t want to take on all the workload. For teams that have spare resources that are looking for a partner and guide to their Point B.
Strategy Development
- Strategy Document (30 Pages+):
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Goal Assessment
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Company and Market Assessment
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Marketing Recommendations
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Marketing Funnel Development
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Client Acquisition, growth and retention strategies
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- Full Day Marketing Workshop
- Website Audit
- Content Audit
- Ideal Client Persona Development
- Competitor Analysis
We Guide You
- Quarterly Campaign Planning & Implementation Plan
- Monthly Marketing Meetings
- Content Editing & Optimisation
- Ongoing SEO Management
We Collaborate
- Quarterly Campaign Planning & Implementation Plan
- Monthly Marketing Meetings
- Content Editing & Optimisation
- Ongoing SEO Management
- Calls to Action, Landing Pages & Graphic Creation
- Ad Management
- Ongoing Marketing Platform Campaign Management
We Do It
- Quarterly Campaign Planning & Implementation Plan
- Monthly Marketing Meetings
- Content Editing & Optimisation
- Ongoing SEO Management
- Calls to Action, Landing Pages & Graphic Creation
- Ad Management
- Ongoing Marketing Platform Campaign Management
- Content Production
- Social Posting
- Systems & Processes Management
Our clients say it best
Point B Marketing's strategy workshop helped me understand who my ideal clients were and how to best communicate with them.